A consultancy firm with broad expertise and a global network in the creative industries helping brands and organisations to strengthen their identity through authentic, relevant and emotionalizing marketing solutions.
My brand consultancy spectrum includes identity, image and positioning, visual and vocal direction, brand experience, strategy and much more. With a strategic and creative approach and an unbiased view from the outside, I work with you to further develop your brand and make it a lasting emotional experience for the consumer.
I support you in the areas of marketing and sales with a clear focus on experiential marketing, influencer / partnership strategies, content marketing, social media and electronic commerce strategies. Due to my many years of working internationally, the development of new markets and support in the international business planning process are also part of my consulting spectrum.
Culture & Entertainment
With my creative background, professional history and my profound knowledge of cultural developments and youth cultural scenes, I offer target group specific solutions in the culture and entertainment sector. My services include artist management and development, artist and influencer relations, corporate sponsorhip in culture, live talent programming, live event, music supervision and much more.
After successfully managing my own large, diverse and international team I know how enriching but sometimes challenging it can be. I am your sparring partner on topics such as corporate culture, internal communication and team building with a focus on intercultural communication and getting to the minds of teams via their hearts.
Globally Savvy and locally relevant.
In the course of my many years of international marketing work, I have worked with people all over the world over the past 15 years. I was responsible for global programs and budgets, led international teams, developed marketing strategies, accompanied their implementation and organized global events. In addition to my professional expertise, my results came from a foundation of intercultural competence.
Marketing makes promises – the brand keeps them.
With BRANDxCULTURE RIEBENBAUER I am particularly focusing on emotionalizing your brand and making the “WHY” of your entrepreneurship the focus of your marketing strategy. My mantra is: Let the consumer KNOW that you exist & let the consumer LOVE that you exist. I help you to be perceived as authentic, relevant, credible and differentiated from competition. BRAND LOVE as the basis for sustainable growth!